Ekhuluma ngegama elivelele kangaka emkhakheni wemiyalezo esheshayo njengoba kunjalo WhatsApp MessengerKulula ukuphetha ngokuthi ukusetshenziswa kwayo emkhakheni wezomnotho kusabalele kakhulu kunalokho umuntu angakucabanga.
Ebhekisela emqondweni webhizinisi, I-WhatsApp ithuthukise isikhombimsebenzisi esiqondiswe kakhulu ekusetshenzisweni kuma-SME ukuze kube lula ukuxhumana okulula nokusheshayo namakhasimende angaba khonakanye nalesi sixhumi esibonakalayo Kwaziwa ngokuthi yi-WhatsApp Business.
Ukuqhathanisa uhlelo lokusebenza olujwayelekile lwe-WhatsApp nenguqulo yalo yebhizinisiUngabona ukufana okukhulu ngaphezu kwezicelo zebhizinisi zalezi zokugcina, bese Ingabe ukhona ngempela umehluko phakathi kwe-WhatsApp ne-WhatsApp Business? Uma ufuna ukwazi impendulo, qhubeka ufunda.
Yimuphi umehluko omkhulu phakathi kwe-WhatsApp Business kanye nenguqulo yakudala ye-WhatsApp?
Nakuba zombili izinhlelo zokusebenza zine-interface efanayo kakhulu kanye nezinsiza ezifanayo, umehluko omkhulu phakathi kwe-WhatsApp ne-WhatsApp Business ulele ezicini ezimbili ezikhethekile: Izidingo zakho zedatha uma udala iphrofayela futhi i ivolumu kanye nohlobo lolwazi olukuvumela ukuthi wabelane ngalo nabantu oxhumana nabo. Uma kukhulunywa nge-WhatsApp, akudingeki ngisho nokusebenzisa igama lakho langempela uma udala iphrofayili.
Okuwukuphela kwezidingo inombolo yocingo, igama, kanye nesithombe sephrofayela.Futhi i-akhawunti yakho ye-WhatsApp izobe isilungele ukusetshenziswa ngokugcwele. Ngakolunye uhlangothi, i-WhatsApp Business, ngaphezu kwalo lonke ulwazi olungenhla, inesixwayiso sokuthi ingasetshenziswa inombolo yocingo lwasekhayaKudinga futhi Khomba uhlobo lwebhizinisi i-akhawunti ezoxhunywa kulo bese ucela isixhumanisi sekhasi lokuthengisa lenkampani ngokuzithandela. ukuze uqale ukusebenzisa isevisi.
Ake sibheke okulandelayo:
Incazelo yolwazi
Ngokuphathelene nenani ledatha elingabiwa, zombili izinhlobo zinezinhlobo eziningi ezihambisanayo: izithombe, amavidiyo, umsindo, amadokhumenti, oxhumana nabo, njll. Nokho, i-WhatsApp Business inamathuluzi ambalwa ayinika inzuzo maqondana nokusabalalisa ulwazi: isigaba samakhathalogi, imiyalezo ezenzakalelayo, kanye nezimpendulo ezisheshayo.
Inketho yekhathalogi ikuvumela Ivumela umsebenzisi ukudala ukukhetha kwezithombe zomkhiqizo noma isevisinoma lokho kufaka phakathi intengo nencazelo, ngaleyo ndlela kukuvumela ukuthi usakaze ulwazi olufunayo kubo bonke amakhasimende akho angaba khona.
Izinketho Zokuthumela Imiyalezo Ezenzakalelayo Zinika umsebenzisi ikhono lokuhlela umlayezo wokwamukela kumakhasimende amasha axhumana okokuqala, Imiyalezo yokubingelela ethunyelwa njalo uma ikhasimende lixhumana kanye nemiyalezo yokungafiki lapho ikhasimende libhala ngaphandle kwamahora ebhizinisi.
Inketho yezimpendulo ezisheshayo ivumela umsebenzisi ukuthi athathe imiyalezo ethile ayithumele kumakhasimende ngaphambilini, aphendule imibuzo yakhe futhi zivumele ukuthi zithunyelwe ngokuzenzakalelayo lapho ikhasimende elisha libuza umbuzo ofanayo. Kuyaphawuleka ukuthi, nakuba inketho yekhathalogi iwusizo kakhulu, ayisebenzi ngempela kumsebenzisi ojwayelekile we-WhatsApp, okungukuthi, umsebenzisi ongenalo ibhizinisi lokuphatha nokukhangisa.
Ngakho-ke, kungashiwo ukuthi maqondana namathuba atholakalayo ngenguqulo ngayinye yohlelo lokusebenza, i-WhatsApp Business izophuma phambili.Ngoba ngaphezu kokuba nazo zonke izinzuzo zenguqulo evamile, inezici eziningi ezizosiza kakhulu lapho kwandiswe ukufinyelela kwenkampani yakho.
Yiziphi izinzuzo zokusebenzisa i-WhatsApp Business ku-sales funnel yakho?
Ngokusebenzisa inqubo ye-sales funnel Ebhizinisini lakho, i-WhatsApp Business ibonakale iyithuluzi eliwusizo kakhulu enqubweni yokuguqula amakhasimende abe ngamakhasimende, ikakhulukazi ngenxa inani elikhulu lolwazi lwe-multimedia olungadluliselwa, kanye nesivinini lapho imibuzo yamakhasimende ingaxazululwa ngaso.
Nakuba umthwalo wemfanelo wokuxhumana nekhasimende nokuvala ukuthengisa uwela kakhulu kumthengisi, ukulungiselela kwakhe, kanye nokuzimisela kwakhe ukuzwelana nekhasimende, amathuluzi anikezwa yi-WhatsApp Business akufanele athathwe kancane. Ngaphezu kwengxoxo yombhalo evamile, kodwa enamandla, evamile, Kuyadingeka ukugqamisa usizo lwezici ezifana nesigaba samanothi ezwi i-WhatsApp enaso kuzo zombili izinguqulo zayo..
Ikakhulukazi uma kukhulunywa nge-WhatsApp Business hhayi inguqulo evamile, kufanelekile ukukhuluma ngokubaluleka kwezigaba zekhathalogi kanye nomsebenzi wokuthumela imiyalezo ozenzakalelayo uma kukhulunywa ngokuqedela amadili namakhasimende akho:
- Amakhathalogi ayisibonakaliso esihlelekile nesibhalwe kahle sayo yonke imikhiqizo noma izinsizakalo inkampani ezinikeza amakhasimende ayo.Ngakho-ke, ezigabeni zokuqala zokuxhumanisa, kuyithuluzi elibalulekile lokwazisa amakhasimende akho ngalokho okunikezayo nokuthi yini ongabenzela yona.
- Imiyalezo ezenzakalelayo iyithuluzi elihle kakhulu ku-WhatsApp Business ngeqiniso lokuthi, Ngesikhathi sokuthengwa kwamakhasimende, kukuvumela ukuthi ubanikeze ukunakwa okusheshayo.Lapho nje ikhasimende elisha linquma ukubhalela i-WhatsApp yenkampani yakho, alidluli enkambisweni yokulinda impendulo; ifika ngokushesha. Njengoba isikhathi sihamba, le miyalezo ezenzakalelayo iba izimpendulo ezisheshayo, elinye ithuluzi eliwusizo elisindisa umzamo kubathengisi nesikhathi samakhasimende, njengoba lezi zimpendulo zigcinwa kudathabheyisi yezixazululo zezinkinga, imibuzo, kanye nezicelo eseziphenduliwe kakade kumakhasimende angaphambilini.
Ngamafuphi, mayelana nezici zemiyalezo esheshayo kanye nokuxhumana, Kunomehluko omncane kakhulu phakathi kwenguqulo evamile ye-WhatsApp kanye ne-WhatsApp Business.njengoba zombili zinezimfanelo ezifanayo cishe.
Nokho, lokhu kuyashintsha uma sibhekisela ku- Izinhlelo zokusebenza ze-WhatsApp BusinessNgoba, nakuba ezicini ezithile njengenhlangano yangaphakathi yenkampani, imisebenzi ejwayelekile ye-WhatsApp evamile yanele ukugcina amalungu ayo exhumana; nokho, Uma kukhulunywa ngokuxhumana kahle namakhasimende akho, i-WhatsApp Business kanye nezici zayo ezengeziwe zibonakala ziyimpahla eyigugu..
