Last Wednesday, December 7, news broke about a new Conversational Artificial Intelligence chatbot created by OpenAI. This is ChatGPTwhich managed to accumulate one million users in just five days, because it streamlines and improves the online search processbecause it provides a single, conversational response and synthesizes information from millions of websites. Indeed, It is said that it could disrupt Google's business model.
Via Bloomberg, A former Google executive indicated that ChatGPT poses a threat for the advertising business of the big G, since it disrupts the ability of internet users to click on advertisementsAfter performing a search, the chatbot generated a buzz online and made headlines as a result. “a magical exploration tool”.
ChatGPT, the dangerous AI tool that creates false rumors on the internet
Last week, the artificial intelligence research firm OpenAI, presented an early demonstration of ChatGPTA tool capable of holding all kinds of conversations has become an internet sensation. Thanks to its ability to streamline online search processes, the chatbot has amassed one million users in just 5 days. Considering that, in just a few seconds, It provides a single, conversational response to synthesize information from millions of websites..
Elon Musk is the founder of OpenAI, a non-profit organization. It's an artificial intelligence research company that has already developed other successful projects (such as Dall-E).
According to the report issued by OpenAIChatGPT users have employed the program to be much more efficient when writing a university essay, generating Mozart-inspired piano music, and creating a text-based video game with a "Harry Potter" theme, for example. When carrying out these and other similar tasks, The chatbot makes internet users believe that there is a human with a high IQ on the other end..
The striking thing about the reaction to ChatGPT is not just the number of people who are blown away by it, but who they are. These are not people who get excited by every shiny new thing. Clearly something big is happening.
— Paul Graham (@paulg) December 2, 2022
However, they point out that the system is trained to have the ability to discern and decipher any type of query (even the strangest ones and in any language), Many people have begun to doubt its legitimacyGiven that the ability to use a tool that synthesizes information from hundreds of web pages in seconds and provides accurate, detailed, and natural answers, free of charge, is suspicious.
Based on this, many curious people began their own investigations and They found that the chatbot is not all it seems.In particular, it failed to correctly resolve coding issues after a user submitted a query. Similarly, another user noted that the bot generated an incorrect analysis of their 12-year-old daughter's English essay. The worst part is that he tried to create chaos by claiming that one of the characters in the story had died..
For this and much more, several people on social media noted that ChatGPT really It's a dangerous AI toolbecause it creates false rumors on the internet. This is why, for example, Stack Overflow temporarily banned responses from this chatbot on its online discussion forum for software developers.
Due to the criticism it received, OpenAI announced that it is working on WebGPT, a program that aims to improve accuracy and include source citations for search queries. This is, of course, intended to build trust.
A tool that jeopardizes Google's business model
Beyond its ability to effectively create false rumors online, ChatGTP has also sparked controversy by becoming a tool that threatens Google's dominance on the web. As stated Sridhar Ramaswamy, who led Google's advertising team between 2013 and 2018, It is a technology that could represent another blow to Google amid its difficult economic climate.
Given its current economic crisis, the search engine giant is presumed to be planning to lay off 10.000 employees in early 2023 to cut costs.
On the one hand, unlike Google, which displays an extensive list of relevant links based on the search query, this chatbot provides a single, conversational response (very similar to human speech), optimizing the user's search experience. Besides offering greater practicality, ChatGPT's benefit lies in the fact that It synthesizes information from millions of websites quickly to provide concise and accurate answers..
Besides dethroning Google as the leading solution for conducting internet searches, ChatGPT could also destroy its business model. Because, The goal of Google's search engine is to get users to click on the links it displays.which contain advertisements. Thus, although they find what they are looking for, the text is just filler for the monetization behind it.
“ChatGPT spits out a single, conversational response, synthesizing information from millions of websites. It’s simply a better experience compared to what Google offers.”
Sridhar Ramaswamy, former head of Google's advertising team between 2013 and 2018.
As a result, if internet users continue to be interested in conducting their online searches with the help of ChatGPT, The chatbot would disrupt Google's business model.Because its use would prevent users from clicking on the millions of ad links contained on the Google platform. Which, according to data reviewed by Bloomberg, They represent 81% of Alphabet's total revenue And in one year, they produce around €208.000 billion in profits.
However, although this Artificial Intelligence is attractive to almost all internet users because of its speed, practicality and convenience, The truth is, it's not perfect..
After trying it out, some people claim that the chatbot is riddled with false information and even, may display inappropriate content and violent responsesin order to create chaos. Consequently, OpenAI will have to remedy these errors to compete more directly with Google, at the same time, Google will have to find an alternative to avoid losing its leadership entirely..
